UMass Dartmouth
Undergraduate
Course not available for
UMass Chan Medical School
An examination of the market research process as used in approaching contemporary marketing problems. Emphasis is placed on the current status of research techniques and their application.
Marketing
Course Number
MKT 442
Section
1
Credits
3
Instructor Name
Wencheng Chang
Instructor Email
joseph.chang@umassd.edu
Prerequisite
MKT 311, POM 212, MKT 330; Senior Standing; Marketing Majors and Minors only or by permission of instructor
Schedule & Modality
TuThu 12:30PM to 1:45PM
In Person
Enrollment Numbers
Capacity
30
Available
27